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Dr Anderson Uvie-Emegbo - Blog
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  • Published in Blog

Destination Branding & National Competitiveness: Lessons from an African Journey

A Chicago based colleague & I visited Kenya, Nigeria and Ghana some weeks ago. It was his first time in Sub-Saharan Africa.

While in Kenya, we had the option of flying directly from Nairobi to Kakamega but instead we chose to fly to Kisumu, on the Kenya-Uganda border and take a 2-3 hour cab ride to Kakamega. Since we planned to leave Kakamega that same day, it meant we would spend the night in Kisumu.

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  • Published in Blog

Loved Abroad, Hated at Home

The verdict is out on Super Bowl 49. What the Super Bowl is to American Football is what the final match of the World Cup is to Football. On the field, the New England Patriots dethroned 2014 champions, the Seattle Seahawks. Off the field, advertisers went to war over the world’s most expensive advert slots per second.

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  • Published in Blog

The Stanley Nairobi…Home Away From Home

I first stayed at the Sarova Stanley in July 2012 on the recommendation of a friend based in Nairobi. The stay was as pleasant as could be expected of a 5 star hotel. My second visit earlier this year was almost marred by an incident in which I felt that an employee had disrespected me. At the same time, I was experiencing suboptimal internet connectivity in my room.

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  • Published in ThisDay

Ekiti’s Self-promotion via Digital Channel

As part of moves by the Dr. Kayode Fayemi administration in Ekiti State to carve a niche for the state, the government has unveiled an integrated digital media channel to interact with the world and showcase the state's hidden treasures, Raheem Akingbolu reports.

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